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Triangle Kia launches new cee’d and ISG – Intelligent Stop and Go

Posted on Thursday, 15 October 2009 12:08PM by

Following its world premiere at Frankfurt’s International Motor Show, the new cee’d will be on sale from 1^st October at Triangle Kia. Still backed by the company’s unique industry-leading seven-year warranty, the comprehensively updated cee’d will accompany a new ISG version in the Chesterfield based showroom.

In keeping with Kia’s ethos of working towards a greener future, the latest Kia cee’d to be launched in Chesterfield will be with Intelligent Stop and Go (ISG) on manual transmissions and on automatics from 2010.

The ISG system automatically shuts down the engine when the car is at a standstill and in neutral. Consequently, the ISG system not only reduces fuel consumption, particularly during city driving which is typically stop-start, but also increases fuel economy.

The ISG system also means the cars will produce less CO₂, placing it in the Band B, £35 per year tax bracket. On average, emissions will be cut by five per cent across the entire cee’d line-up.

Mark Ellis, Sales Manager at Triangle Kia, explains the importance of the ISG system: “We know that waste gases from cars account for approximately 20 per cent of all global CO₂ emissions. The introduction of the ISG system will go some way towards making a significant reduction to these emissions, fitting perfectly within the Kia Motors culture of creating a more environmentally friendly method of mass transport.”

The cee’d is Kia’s top-selling model in Europe and has been thoroughly re-engineered and restyled under the direction of Chief Design Officer, Peter Schreyer, to feature the latest version of the company’s signature grille – an evolving expression of the brand’s design DNA.

Technological innovations introduced with new cee’d include fuel-stretching ISG technology on the 1.6-litre diesel engines for the first time, a “hill-holder” function for the ESP and brighter projection-style headlamps. The new 1.6-litre diesel engine will be matched to a new six-speed manual transmission.

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